James Jean Prada short - Trembled Blossoms

This seems like a strange and slightly pointless way to advertise prada, there are parts I like in it and others that just seem far too strange, mainly the person!

I like the beginning, with the starkness and the pale pale colours, how the flower looks on the screen, where it is, it's whole watercolour aesthetic mixed with the 3d effect of the shading. I think the idea of a form, of shapes, is the best thing that is going for the video, but after the stark beginning there just seems to be an abundance of photoshop imagery and layers which just looks ugly, and totally derivative at the moment.

The whole look of the video goes so well with the 'cocorosie' soundtracking, the whole whimsical, experimental, d.i.y ness of the song seems to have trickled down to the movement and story of the film completely.